Uefa EURO 2012 Branding

I have to say I am quite perplexed by the new branding for the EURO 2012

tournament in Poland and Ukraine. Brandia Central have created a colourful

and fun brand inspired by 19th century wycinanki, an art of paper cutting

popular in both Poland and Ukraine. Areas of this work really well, I love

the stadiums illustrated as flowers as an idea. The only question I will raise

is, beautiful and bright as the brand is, does it suit the world of football?